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2026 Global Monitor Market Trend Forecast & End-User Pricing Report

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2026 Global Monitor Market Trend Forecast & End-User Pricing Report

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Document Type: Industry Research Report

Effective Date: January 2026

Scope: Global & Regional (China, North America)

Unit: Shipments: million units; Prices: CNY / USD; Penetration: %

1. Executive Summary

In 2026, the global monitor market will maintain stable overall shipment volume but strong structural upgrading. Growth will no longer rely on volume expansion, but on high-end technological substitution, scenario segmentation and AI-enabled functionality innovation.

Global monitor shipments are projected to reach 128 million units, with nearly flat year-on-year growth.
OLED and Mini LED will accelerate penetration, with OLED shipments growing 65.6% YoY to 5.3 million units.
The market presents a clear three-tier price structure: low-end LCD price competition intensifies, mid-range products focus on high-refresh & 4K combination, and high-end OLED & Mini LED maintain premium capabilities.
Regional price differences are significant. This report provides comparable retail pricing for China and the U.S. market based on 27-inch mainstream models.

2. Market Size & Supply Chain Trend

2.1 Global & China Market Volume Forecast

Indicator	2026 Forecast	YoY Change	Core Notes
Global Monitor Shipments	128 million units	~0%	Mature consumer market; growth driven by premium products
China Online Retail Volume	11.7 million units	-10%	Affected by subsidy withdrawal and component cost fluctuations
China Online ASP	¥1,035	Slight decline	Intensified e-commerce competition; structural upgrade offsets price drop
Global Panel Shipments Growth	0.4%	Low	Oversupply in LCD capacity; fast growth in OLED and Mini LED
OLED Monitor Shipments	5.3 million units	+65.6%	Cost reduction of Chinese panels drives popularization
Mini LED High-end Penetration	>20%	Sharp increase	Used in flagship e-sports and professional creation segments